EP 69- Building platforms to disrupt the healthcare industry with Philipp Buhr
🎙️ Get ready to tune into today’s new episode of The Most Awesome Founder Podcast with Philipp Buhr, the co-founder of marta! marta is a platform that transparently enables families to match their elderly family members with suitable caregivers.
Beginning with stories from Philipps entrepreneurial childhood, enabling him to be the co-founder he is today, the episode advances into deeper topics associated with the healthcare market.
Here is a sneak peek of the topics Dries and Philipp further indulge into:
🤝 How Philipp and his co-founder developed their idea and shaped it into reality
💪 The challenges faced when growing companies
🚀 How the possibilities of digitally disrupting the healthcare market look like
We look forward to hearing what you think of the episode!
(0:54) Intro to the episode by Dries
(2:20) Tell us something about your childhood Philipp
(4:10) Philipp talks about his first entrepreneurial steps of making door-to-door sales
(5:30) What learnings did you make when making door-to-door sales?
(7:10) What did you learn and get out of being a management associate
(10:50) What were the advantages of founding with another WHU alumni?
(14:05) What does marta do?
(16:30) How did you get to the topic of founding marta?
(20:00) How do you address safety in marta?
(22:30) Philipp describes the caregiver-to-family connections in more detail
(26:30) What is the biggest challenge in a fast-growing company?
(28:30) What type of marketing channels do you use?
(30:00) What advantages do your partners get?
(34:00) How to stay ahead of competitors?
(35:30) Why is it so hard to digitally disrupt the healthcare industry?
(36:45) Regulations are challenges, however, also big opportunities
(39:00) Where is the digital health industry moving towards?
(42:22) Do you think you will move towards only daycare?
(45:44) Discussing geographical dependence of business models
(46:00) Books and podcast recommendations
(48:30) Discussion of struggles with influential writers: book content vs. life actions
(50:52) Thank you Philipp!
(52:00) The importance of the healthcare sector
(55:10) Outro by Dries